Group Sales Manager

Company: Nittany Valley Sports Centre
Location: State College
Posted on: February 16, 2026

Job Description:

Job Description Job Description Benefits: 401(k) 401(k) matching Bonus based on performance Flexible schedule Opportunity for advancement Paid time off Nittany Valley Sports Centre Overview The Nittany Valley Sports Centre is a multi-use indoor sports facility with a mission to be a vibrant community hub where people of all ages can engage in fun, healthy activities and build lasting connections. We achieve this by offering exceptional sports programs and hosting diverse events in a state-of-the-art facility. Position Overview The Group Sales Manager is responsible for driving group business across Nittany Valley Sports Centre through proactive sales efforts, relationship-building, and exceptional service delivery. This role focuses on selling group experiences including field and court rentals, birthday parties, team-building events, corporate outings, school and youth organization events, camps, and the new Family Entertainment Center (FEC). Reporting to the Director of Marketing and Sales, the Group Sales Manager is accountable for prospecting new business, closing deals, managing repeat accounts, and ensuring a seamless transition from sale to execution. This position plays a key role in achieving revenue goals while supporting long-term, value-based customer relationships. This position does require face-to-face engagement with our local community and, thus, requires someone living in the area. Key Responsibilities Proactive solicitation and management of group sales opportunities across all areas of The Centre Prospect new business, close deals, and manage existing accounts to drive repeat bookings Achieve sales goals through strategic outreach and follow-up Serve as the primary point of contact for group clients from initial inquiry through event execution Ensure all booked business is properly, and in a timely manner, turned over to operations and event staff for service delivery Develop customized proposals, contracts, and group packages aligned with customer needs and Centre offerings Collaborate closely with internal teams including marketing, sports programming, caf, Family Entertainment Center, and operations Build and strengthen relationships with schools, businesses, nonprofits, youth organizations, corporate groups, faith-based organizations, and community groups Represent The Centre at networking events, community functions, and other outreach opportunities Maintain an organized sales pipeline and accurately track leads, bookings, and customer interactions Support the launch, promotion, and ongoing sales of new offerings, including the Family Entertainment Center Customer Experience & Relationship Management Deliver consistent, high-quality service throughout each customer experience Gain a strong understanding of each clients business, goals, and expectations to offer thoughtful solutions Drive customer loyalty by supporting The Centres service and relationship strategy Set a positive example for guest relations and customer service standards Interact with guests to gather feedback on service quality and overall experience Service existing accounts to grow share of business and encourage repeat bookings Sales Strategy & Market Awareness Identify new business opportunities to meet revenue and growth objectives Understand market conditions, customer demand, and competitor strengths and weaknesses Effectively position The Centres offerings based on location needs and market dynamics Close the most strategic opportunities to support overall facility goals Ideal Candidate The ideal candidate for this role is an energetic people person who enjoys sales and is a combination of career- and community-driven. This position offers an ideal opportunity for advancement, especially when we open our new family entertainment center in the first quarter of this year and provides the chance to positively impact our community through the connections our facility fosters. Success in the position requires a professional, focused approach to sales combined with a natural ability to promote the facility enthusiastically on a personal level. Key Traits A minimum of three years of experience in sales, group sales, or event sales in hospitality or sports facilities, or in a related field Strong leadership, negotiation, communication (written and verbal), and customer service skills Highly organized with the ability to multitask and manage multiple bookings and timelines Comfortable working independently while exercising sound judgment and discretion Ability to prioritize and adapt in a fast-paced, evolving environment Strong business acumen, work ethic, and passion for service Familiarity with CRM systems or sales tracking tools is a plus Evening and weekend availability may be required based on event schedules

Keywords: Nittany Valley Sports Centre, Altoona , Group Sales Manager, Sales , State College, Pennsylvania